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Keith, a freelance journalist, knows sex sells. With the help of a personal ad, he decides to combine business and pleasure through a piece of freelance investigative reporting on the dating scene: 30 dates in 30 days, A Personal Journal. The research takes him beyond his wildest expectations. Keith's world begins to unravel when he meets a girl who sees right through him. Can his cool be liquefied by a funny thing called love? Is this true happiness or is it the prelude to a core meltdown?
Director
Writer
Status
Released
Original Language
EN

Dating coach Alex 'Hitch' Hitchens mentors a bumbling client, Albert, who hopes to win the heart of the glamorous Allegra Cole. While Albert makes progress, Hitch faces his own romantic setbacks when proven techniques fail to work on Sara Melas, a tabloid reporter digging for dirt on Allegra Cole's love life. When Sara discovers Hitch's connection to Albert – now Allegra's boyfriend – it threatens to destroy both relationships.

Sheila
New York sportswriter Mack has spent years devising successful hook-up "plays" with her friends, but when she unexpectedly falls for one of her targets, she must learn what it takes to go from simply scoring to playing for keeps.